Lead8 is the retail design architect and retail planner for the future K11 ELYSEA; a landmark cultural, artistic and luxury district by New World China Land Limited. The development is set to become the future heart of the city’s cultural district – a celebration of historic glamour, artistry and modernity in Shanghai. Located within the prime Huaihai Road Commercial Circle, the destination has been designed as a cultural experience in nature with living gardens surrounded by history, retail, dining, and art. The development features a series of individual brand 'maisons', elevating luxury retail with one-of-a-kind opportunities to deliver immersive experiences.